29Jun 2018

The New Google Ads – Good bye Google Adwords

Written By Jonathan Alonso 29 Jun 2018 0 Paid Search Adwords, adwords rebranding, google, Google ads, Google ads rebrand Permalink

I just received an email from Google Adwords on the rebranding of its name and other experiences, The new name ...

23Feb 2017

National vs Local Vs Match Types

Written By Jonathan Alonso 23 Feb 2017 0 Paid Search Adwords, adwords account structures, alpha beta adwords, local adwords marketing, local marketing Permalink

Ok, So I have to admit that not knowing everything is really hard to admit, especially when I have had ...

18Nov 2016

What are Click assisted Conversions?

Written By Jonathan Alonso 18 Nov 2016 0 Paid Search Adwords Permalink

In Adwords Click assisted conversions are keywords that lead to other keywords that made a final conversion. For instance if a ...

17Nov 2016

How to Hire a In-House Digital Marketing Analyst

Written By Jonathan Alonso 17 Nov 2016 0 Basics Adwords, digital marketing, facebook, hiring, SEM Permalink

Are you a marketing manager/director and dont have the digital acumen to hire a digital staff? Well I did some ...

09Nov 2016

Smart Goals……Really?

Written By Jonathan Alonso 09 Nov 2016 0 Google Analytics, Paid Search Adwords, Adwords Strategy, conversion tracking, Google Analytics, smart goals Permalink

Are smart goals really the way to go? I know I have not written on this blog in a while ...

26Aug 2015

The History of Adwords

Written By Jonathan Alonso 26 Aug 2015 0 SEO/SEM News Adwords, history Permalink

Adwords have changed the way we perceive advertisement and search queries in such a tremendous way, we cannot fathom how ...

14Apr 2015

Using Google Metrics to Measure Offline Conversions

Written By Jonathan Alonso 14 Apr 2015 0 SEM Stratagies, SEO/SEM News Adwords, estimated total conversions, google, Offline Conversions Permalink

The new store visits metrics in Google's Adwords may be the key to finally figuring out how online advertising translates ...

22Mar 2015

AdWords Dimensions – Your new best friends

Written By Jonathan Alonso 22 Mar 2015 0 SEM Stratagies Adwords, Adwords Dimensions, Adwords Stratagy, Adwords Testing, SEM Permalink

When you are managing a PPC account, you know that there are certain features in AdWords that just make your ...

Tag Archives

The New Google Ads – Good bye Google Adwords

National vs Local Vs Match Types

What are Click assisted Conversions?

How to Hire a In-House Digital Marketing Analyst

Smart Goals……Really?

The History of Adwords

Using Google Metrics to Measure Offline Conversions

AdWords Dimensions – Your new best friends

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