I just received an email from Google Adwords on the rebranding of its name and other experiences, The new name will be Google ads and it seems like it is looking to shift it to ...
Ok, So I have to admit that not knowing everything is really hard to admit, especially when I have had successful account structures that have saved money and has given many companies a way to ...
In Adwords Click assisted conversions are keywords that lead to other keywords that made a final conversion. For instance if a person first searches for “orlando Resort” and clicks on your ad does not convert, then ...
Are you a marketing manager/director and dont have the digital acumen to hire a digital staff? Well I did some of the work for you, Below is a link with some of the questions you ...
Are smart goals really the way to go? I know I have not written on this blog in a while but I wanted to talk about why smart goals are maybe not a good idea ...
Adwords have changed the way we perceive advertisement and search queries in such a tremendous way, we cannot fathom how modern day search engines would function without them. It is a tool for internet advertising ...
The new store visits metrics in Google’s Adwords may be the key to finally figuring out how online advertising translates into real time store visits. This little mystery has been keeping marketeers up at night. ...
When you are managing a PPC account, you know that there are certain features in AdWords that just make your job a whole lot easier. One of these features is the Dimensions tab which seems ...