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I was bored looking at Youtube video today and for black Friday something really cool happen. After the Lego movie 2 trailer, I got a surprise and as part of the “complete” Ad, I was able to Watch the entire first movie of “the lego movie” for free.

lego movie 2 trailer black friday

This format of advertising it pretty cool, Especially since it increases interest in moviegoers to watch the movie. Like a “no excuses” you have watched part one type of youtube ad. I hope to see more of this coming up with other movies.

There seems to have been some coverage on this earlier this week and I did not even see it, But it was covered by The Verge, Variety Magazine and others.

Here is a little preview of it… Enjoy!


Jonathan Alonso
Jonathan Alonso

I turn question marks into exclamation points. My work in digital marketing has allowed me to become a full stack marketer with deep knowledge of not only Analytics and tag manager implementation, But also of paid search strategies, technical and off-site search engine optimization, social and even marketing strategies that encompass both tradition and digital.

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