Gallery ads google

Gallery Ads – Google Ads

#googlemarketinglive just revealed gallery ads, Doesn’t this remind you about the search ad product that Bing already offers? hmmm. I think this is a great opportunity for a lot of retail-based or travel based ads that sell the consumer the idea of or how their products look. It makes it look more like a “feed” like ad within Google search. …

National Vs Local Match Types

Ok, So I have to admit that not knowing everything is really hard to admit, especially when I have had successful account structures that have saved money and has given many companies a way to invest in more channels. I use a strategy when building Adwords campaigns called the Alpha Beta Structure ( see more ) It allows me to gauge broad …

What Are Click Assisted Conversions

In Adwords Click assisted conversions are keywords that lead to other keywords that made a final conversion. For instance if a person first searches for “Orlando Resort” and clicks on your ad does not convert, then Searches for “Orlando Resort with Lazy river” and clicks on your ad again and does not convert and finally searches for “Orlando resort with …